3 Scarily Simple Promotions for your Bar or Restaurant This Halloween

With Halloween around the corner, people are preparing up for the spookiest time of the year. Halloween is an extremely lucrative holiday for any small business. Spending is slated to reach a record high this year. This year, consumers are expected to spend $9.1 billion, up from $8.4 billion in 2016. This year, your bar or restaurant can capitalize on Halloween beyond just decorating your space or throwing a party.

Put on a costume, apple bobbing, or pumpkin carving contest

Halloween contests aren’t just for kids - they can be a great opportunity for adults to let loose and bring out their competitive side. There are dozens of potential Halloween activities for your business to host. The opportunities are endless; contests can be held on social media or be a one-day event at your business. Winners can take home prizes such as gift cards, dinner for two vouchers, or whatever prize best reflects your brand.  

Reverse trick-or-treat

Go around to local businesses giving away candy to celebrate the holiday. If candy is not your thing, give away something with your logo on it (like a T-shirt, can coozy, bottle opener or key chain). Be sure to include a business card and any recent promotional information for your bar or restaurant with the treats. This is a fun way to solidify connections with other businesses in the area and advertise any specials or upcoming events.

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